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    <title>Insights from the Canopy and Capitol</title>
    <link>https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol</link>
    <description>A weekly look at the policies, people, and issues shaping the future of tree care businesses</description>
    <language>en-us</language>
    <pubDate>Wed, 01 Jul 2026 12:42:27 GMT</pubDate>
    <dc:date>2026-07-01T12:42:27Z</dc:date>
    <dc:language>en-us</dc:language>
    <item>
      <title>Good News Doesn't Always Make Headlines</title>
      <link>https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/good-news-doesnt-always-make-headlines</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/good-news-doesnt-always-make-headlines" title="" class="hs-featured-image-link"&gt; &lt;img src="https://44601887.hs-sites.com/hubfs/bg%20trees%20white.jpg" alt="Good News Doesn't Always Make Headlines" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h6 style="color: #333333; line-height: 1.3; padding-left: 8px; background-color: #ffffff; text-align: right;"&gt;&lt;strong&gt;Original Post Date: June 23, 2026&lt;/strong&gt;&lt;/h6&gt; 
&lt;p style="color: #333333; line-height: 1.3; padding-left: 8px; background-color: #ffffff;"&gt;&amp;nbsp;&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/good-news-doesnt-always-make-headlines" title="" class="hs-featured-image-link"&gt; &lt;img src="https://44601887.hs-sites.com/hubfs/bg%20trees%20white.jpg" alt="Good News Doesn't Always Make Headlines" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h6 style="color: #333333; line-height: 1.3; padding-left: 8px; background-color: #ffffff; text-align: right;"&gt;&lt;strong&gt;Original Post Date: June 23, 2026&lt;/strong&gt;&lt;/h6&gt; 
&lt;p style="color: #333333; line-height: 1.3; padding-left: 8px; background-color: #ffffff;"&gt;&amp;nbsp;&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=44601887&amp;amp;k=14&amp;amp;r=https%3A%2F%2F44601887.hs-sites.com%2Finsights-from-the-canopy-and-capitol%2Fgood-news-doesnt-always-make-headlines&amp;amp;bu=https%253A%252F%252F44601887.hs-sites.com%252Finsights-from-the-canopy-and-capitol&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <pubDate>Wed, 01 Jul 2026 12:42:23 GMT</pubDate>
      <author>advocacy@tcia.org (George Strout)</author>
      <guid>https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/good-news-doesnt-always-make-headlines</guid>
      <dc:date>2026-07-01T12:42:23Z</dc:date>
    </item>
    <item>
      <title>Clearing the Air on Advocacy (and Getting More Members Involved)</title>
      <link>https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/clearing-the-air-on-advocacy-and-getting-more-members-involved</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/clearing-the-air-on-advocacy-and-getting-more-members-involved" title="" class="hs-featured-image-link"&gt; &lt;img src="https://44601887.hs-sites.com/hubfs/jay-mantri-TFyi0QOx08c-unsplash.jpg" alt="Clearing the Air on Advocacy (and Getting More Members Involved)" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;div style="color: #333333; background-color: #ffffff;"&gt; 
 &lt;h6 style="color: #333333; line-height: 1.3; padding-left: 8px; font-weight: bold; text-align: right;"&gt;Original Post Date: June 18, 2026&lt;/h6&gt; 
 &lt;p style="color: #333333; line-height: 1.3; padding-left: 8px;"&gt;&amp;nbsp;&lt;/p&gt; 
 &lt;p style="color: #333333; line-height: 1.3; padding-left: 8px;"&gt;Advocacy is one of those things that nearly everyone has heard of but may not fully understand. It can come across as complicated, overly political, or even out of reach for everyday businesses. The reality, though, is much simpler. And in many cases, the biggest barriers to engagement aren’t actual obstacles, they’re just common misconceptions.&lt;/p&gt; 
 &lt;p style="color: #333333; line-height: 1.3; padding-left: 8px;"&gt;There are a few of these misconceptions that come up again and again, both inside and outside our industry. The first step in helping our members get involved in advocacy is making sure they understand what it is, what it isn’t, and feel comfortable with the process. So, in the interest of a light Friday read, here are five quick advocacy myths worth clearing up - for us and for our members.&lt;/p&gt; 
&lt;/div&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/clearing-the-air-on-advocacy-and-getting-more-members-involved" title="" class="hs-featured-image-link"&gt; &lt;img src="https://44601887.hs-sites.com/hubfs/jay-mantri-TFyi0QOx08c-unsplash.jpg" alt="Clearing the Air on Advocacy (and Getting More Members Involved)" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;div style="color: #333333; background-color: #ffffff;"&gt; 
 &lt;h6 style="color: #333333; line-height: 1.3; padding-left: 8px; font-weight: bold; text-align: right;"&gt;Original Post Date: June 18, 2026&lt;/h6&gt; 
 &lt;p style="color: #333333; line-height: 1.3; padding-left: 8px;"&gt;&amp;nbsp;&lt;/p&gt; 
 &lt;p style="color: #333333; line-height: 1.3; padding-left: 8px;"&gt;Advocacy is one of those things that nearly everyone has heard of but may not fully understand. It can come across as complicated, overly political, or even out of reach for everyday businesses. The reality, though, is much simpler. And in many cases, the biggest barriers to engagement aren’t actual obstacles, they’re just common misconceptions.&lt;/p&gt; 
 &lt;p style="color: #333333; line-height: 1.3; padding-left: 8px;"&gt;There are a few of these misconceptions that come up again and again, both inside and outside our industry. The first step in helping our members get involved in advocacy is making sure they understand what it is, what it isn’t, and feel comfortable with the process. So, in the interest of a light Friday read, here are five quick advocacy myths worth clearing up - for us and for our members.&lt;/p&gt; 
&lt;/div&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=44601887&amp;amp;k=14&amp;amp;r=https%3A%2F%2F44601887.hs-sites.com%2Finsights-from-the-canopy-and-capitol%2Fclearing-the-air-on-advocacy-and-getting-more-members-involved&amp;amp;bu=https%253A%252F%252F44601887.hs-sites.com%252Finsights-from-the-canopy-and-capitol&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <pubDate>Wed, 01 Jul 2026 12:36:44 GMT</pubDate>
      <author>advocacy@tcia.org (George Strout)</author>
      <guid>https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/clearing-the-air-on-advocacy-and-getting-more-members-involved</guid>
      <dc:date>2026-07-01T12:36:44Z</dc:date>
    </item>
    <item>
      <title>What’s Keeping Tree Care Company Owners Up at Night?</title>
      <link>https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/whats-keeping-tree-care-company-owners-up-at-night</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/whats-keeping-tree-care-company-owners-up-at-night" title="" class="hs-featured-image-link"&gt; &lt;img src="https://44601887.hs-sites.com/hubfs/ChatGPT%20Image%20Jun%203%2c%202026%2c%2008_04_08%20AM.png" alt="What’s Keeping Tree Care Company Owners Up at Night?" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h6 style="font-weight: bold; text-align: right;"&gt;Original Post Date: June 5, 2026&lt;/h6&gt; 
&lt;p&gt;&lt;br&gt;As you already know, if you spend any time talking with tree care business owners, across regions, company sizes, and services, you start to notice a pattern. On the surface, this is a strong industry. Demand is steady. Communities value trees. Storms (unfortunately) keep coming. There’s real opportunity for growth. But beneath all of that? There’s a constant, underlying pressure that never fully goes away.&lt;br&gt;&lt;br&gt;So, here’s a question worth sitting with this Friday morning: If you owned a small to mid-size tree care company… what would keep you up at night?&lt;br&gt;&lt;br&gt;Most times it starts with one simple thought: “Is everyone going home safe today?”&lt;br&gt;Before revenue. Before growth. Before expansion. There’s the crew.&lt;br&gt;&lt;br&gt;Tree care isn’t just another service business; it’s one of the most dangerous trades in the country. Every day, crews work at height, around heavy equipment, near power lines, or over someone’s home. And for many owners, that’s personal. They trained those climbers. They hired that ground worker. They’ve shared long days and early mornings together.&lt;br&gt;&lt;br&gt;The question isn’t theoretical, it’s immediate: “Did we do everything right today?” Because in this industry, everything can be going perfectly… until it isn’t.&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/whats-keeping-tree-care-company-owners-up-at-night" title="" class="hs-featured-image-link"&gt; &lt;img src="https://44601887.hs-sites.com/hubfs/ChatGPT%20Image%20Jun%203%2c%202026%2c%2008_04_08%20AM.png" alt="What’s Keeping Tree Care Company Owners Up at Night?" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h6 style="font-weight: bold; text-align: right;"&gt;Original Post Date: June 5, 2026&lt;/h6&gt; 
&lt;p&gt;&lt;br&gt;As you already know, if you spend any time talking with tree care business owners, across regions, company sizes, and services, you start to notice a pattern. On the surface, this is a strong industry. Demand is steady. Communities value trees. Storms (unfortunately) keep coming. There’s real opportunity for growth. But beneath all of that? There’s a constant, underlying pressure that never fully goes away.&lt;br&gt;&lt;br&gt;So, here’s a question worth sitting with this Friday morning: If you owned a small to mid-size tree care company… what would keep you up at night?&lt;br&gt;&lt;br&gt;Most times it starts with one simple thought: “Is everyone going home safe today?”&lt;br&gt;Before revenue. Before growth. Before expansion. There’s the crew.&lt;br&gt;&lt;br&gt;Tree care isn’t just another service business; it’s one of the most dangerous trades in the country. Every day, crews work at height, around heavy equipment, near power lines, or over someone’s home. And for many owners, that’s personal. They trained those climbers. They hired that ground worker. They’ve shared long days and early mornings together.&lt;br&gt;&lt;br&gt;The question isn’t theoretical, it’s immediate: “Did we do everything right today?” Because in this industry, everything can be going perfectly… until it isn’t.&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=44601887&amp;amp;k=14&amp;amp;r=https%3A%2F%2F44601887.hs-sites.com%2Finsights-from-the-canopy-and-capitol%2Fwhats-keeping-tree-care-company-owners-up-at-night&amp;amp;bu=https%253A%252F%252F44601887.hs-sites.com%252Finsights-from-the-canopy-and-capitol&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <pubDate>Wed, 01 Jul 2026 12:27:21 GMT</pubDate>
      <author>advocacy@tcia.org (George Strout)</author>
      <guid>https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/whats-keeping-tree-care-company-owners-up-at-night</guid>
      <dc:date>2026-07-01T12:27:21Z</dc:date>
    </item>
    <item>
      <title>Friday Forecast: What a “Super El Niño” Could Mean for Tree Care</title>
      <link>https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/friday-forecast-what-a-super-el-ni%C3%B1o-could-mean-for-tree-care</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/friday-forecast-what-a-super-el-niño-could-mean-for-tree-care" title="" class="hs-featured-image-link"&gt; &lt;img src="https://44601887.hs-sites.com/hubfs/jeremy-thomas-jh2KTqHLMjE-unsplash.jpg" alt="Friday Forecast: What a “Super El Niño” Could Mean for Tree Care" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p style="color: #333333; line-height: 1.3; padding-left: 8px; background-color: #ffffff; font-weight: bold; text-align: right;"&gt;Original Post Date: May 29, 2026&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/friday-forecast-what-a-super-el-niño-could-mean-for-tree-care" title="" class="hs-featured-image-link"&gt; &lt;img src="https://44601887.hs-sites.com/hubfs/jeremy-thomas-jh2KTqHLMjE-unsplash.jpg" alt="Friday Forecast: What a “Super El Niño” Could Mean for Tree Care" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p style="color: #333333; line-height: 1.3; padding-left: 8px; background-color: #ffffff; font-weight: bold; text-align: right;"&gt;Original Post Date: May 29, 2026&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=44601887&amp;amp;k=14&amp;amp;r=https%3A%2F%2F44601887.hs-sites.com%2Finsights-from-the-canopy-and-capitol%2Ffriday-forecast-what-a-super-el-ni%C3%B1o-could-mean-for-tree-care&amp;amp;bu=https%253A%252F%252F44601887.hs-sites.com%252Finsights-from-the-canopy-and-capitol&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <pubDate>Wed, 01 Jul 2026 12:15:51 GMT</pubDate>
      <author>advocacy@tcia.org (George Strout)</author>
      <guid>https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/friday-forecast-what-a-super-el-ni%C3%B1o-could-mean-for-tree-care</guid>
      <dc:date>2026-07-01T12:15:51Z</dc:date>
    </item>
    <item>
      <title>OSHA Tree Care Standard Gains Momentum</title>
      <link>https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/osha-tree-care-standard-gains-momentum</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/osha-tree-care-standard-gains-momentum" title="" class="hs-featured-image-link"&gt; &lt;img src="https://44601887.hs-sites.com/hubfs/mike-stoll-GbtFk5Pehac-unsplash.jpg" alt="OSHA Tree Care Standard Gains Momentum" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h6 style="color: #333333; line-height: 1.3; padding-left: 8px; background-color: #ffffff; text-align: right; font-weight: normal;"&gt;Original Post Date: May 22, 2026&lt;/h6&gt; 
&lt;p style="color: #333333; line-height: 1.3; padding-left: 8px; background-color: #ffffff;"&gt;&amp;nbsp;&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/osha-tree-care-standard-gains-momentum" title="" class="hs-featured-image-link"&gt; &lt;img src="https://44601887.hs-sites.com/hubfs/mike-stoll-GbtFk5Pehac-unsplash.jpg" alt="OSHA Tree Care Standard Gains Momentum" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h6 style="color: #333333; line-height: 1.3; padding-left: 8px; background-color: #ffffff; text-align: right; font-weight: normal;"&gt;Original Post Date: May 22, 2026&lt;/h6&gt; 
&lt;p style="color: #333333; line-height: 1.3; padding-left: 8px; background-color: #ffffff;"&gt;&amp;nbsp;&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=44601887&amp;amp;k=14&amp;amp;r=https%3A%2F%2F44601887.hs-sites.com%2Finsights-from-the-canopy-and-capitol%2Fosha-tree-care-standard-gains-momentum&amp;amp;bu=https%253A%252F%252F44601887.hs-sites.com%252Finsights-from-the-canopy-and-capitol&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <pubDate>Wed, 01 Jul 2026 12:02:38 GMT</pubDate>
      <author>advocacy@tcia.org (George Strout)</author>
      <guid>https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/osha-tree-care-standard-gains-momentum</guid>
      <dc:date>2026-07-01T12:02:38Z</dc:date>
    </item>
    <item>
      <title>From City Hall to the Ballpark: Trees in the Spotlight This Week</title>
      <link>https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/from-city-hall-to-the-ballpark-trees-in-the-spotlight-this-week</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/from-city-hall-to-the-ballpark-trees-in-the-spotlight-this-week" title="" class="hs-featured-image-link"&gt; &lt;img src="https://44601887.hs-sites.com/hubfs/chema-photo-eDvcl8d1jnE-unsplash.jpg" alt="From City Hall to the Ballpark: Trees in the Spotlight This Week" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;div style="color: #333333; line-height: 1.3; background-color: #ffffff;"&gt; 
 &lt;h6 style="color: #333333; line-height: 1.3; text-align: right;"&gt;Original Post Date: May 15, 2026&lt;/h6&gt; 
 &lt;h3 style="color: #333333; line-height: 1.3;"&gt;&amp;nbsp;&lt;/h3&gt; 
 &lt;h3 style="color: #333333; line-height: 1.3;"&gt;Miami's Canopy Conversation&lt;/h3&gt; 
 &lt;a href="https://treecareindustryassoc.sharepoint.com/sites/Advocacy/SitePages/From-City-Hall-to-the-Ballpark--Trees-in-the-Spotlight-This-Week.aspx#miami-s-canopy-conversation"&gt;&lt;i style="line-height: 1; vertical-align: middle;"&gt;&lt;/i&gt;&lt;/a&gt; 
&lt;/div&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/from-city-hall-to-the-ballpark-trees-in-the-spotlight-this-week" title="" class="hs-featured-image-link"&gt; &lt;img src="https://44601887.hs-sites.com/hubfs/chema-photo-eDvcl8d1jnE-unsplash.jpg" alt="From City Hall to the Ballpark: Trees in the Spotlight This Week" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;div style="color: #333333; line-height: 1.3; background-color: #ffffff;"&gt; 
 &lt;h6 style="color: #333333; line-height: 1.3; text-align: right;"&gt;Original Post Date: May 15, 2026&lt;/h6&gt; 
 &lt;h3 style="color: #333333; line-height: 1.3;"&gt;&amp;nbsp;&lt;/h3&gt; 
 &lt;h3 style="color: #333333; line-height: 1.3;"&gt;Miami's Canopy Conversation&lt;/h3&gt; 
 &lt;a href="https://treecareindustryassoc.sharepoint.com/sites/Advocacy/SitePages/From-City-Hall-to-the-Ballpark--Trees-in-the-Spotlight-This-Week.aspx#miami-s-canopy-conversation"&gt;&lt;i style="line-height: 1; vertical-align: middle;"&gt;&lt;/i&gt;&lt;/a&gt; 
&lt;/div&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=44601887&amp;amp;k=14&amp;amp;r=https%3A%2F%2F44601887.hs-sites.com%2Finsights-from-the-canopy-and-capitol%2Ffrom-city-hall-to-the-ballpark-trees-in-the-spotlight-this-week&amp;amp;bu=https%253A%252F%252F44601887.hs-sites.com%252Finsights-from-the-canopy-and-capitol&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <pubDate>Wed, 01 Jul 2026 11:53:45 GMT</pubDate>
      <author>advocacy@tcia.org (George Strout)</author>
      <guid>https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/from-city-hall-to-the-ballpark-trees-in-the-spotlight-this-week</guid>
      <dc:date>2026-07-01T11:53:45Z</dc:date>
    </item>
    <item>
      <title>Ever Hear of MAHA? They Just Changed the Farm Bill</title>
      <link>https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/ever-hear-of-maha-they-just-changed-the-farm-bill</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/ever-hear-of-maha-they-just-changed-the-farm-bill" title="" class="hs-featured-image-link"&gt; &lt;img src="https://44601887.hs-sites.com/hubfs/Designer%20(7).png" alt="Ever Hear of MAHA? They Just Changed the Farm Bill" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;div style="color: #333333; line-height: 1.3; background-color: #ffffff;"&gt; 
 &lt;h6 style="color: #333333; line-height: 1.3; text-align: right;"&gt;Originally posted May 8, 2026&lt;/h6&gt; 
 &lt;h5 style="color: #333333; line-height: 1.3;"&gt;&amp;nbsp;&lt;/h5&gt; 
 &lt;h5 style="color: #333333; line-height: 1.3;"&gt;TCIA Has Been Tracking the Farm Bill Closely&lt;/h5&gt; 
 &lt;a href="https://treecareindustryassoc.sharepoint.com/sites/Advocacy/SitePages/Ever-Hear-of-MAHA--They-Just-Changed-The-Farm-Bill.aspx#tcia-has-been-tracking-the-farm-bill-closely"&gt;&lt;i style="line-height: 1; vertical-align: middle;"&gt;&lt;/i&gt;&lt;/a&gt; 
&lt;/div&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/ever-hear-of-maha-they-just-changed-the-farm-bill" title="" class="hs-featured-image-link"&gt; &lt;img src="https://44601887.hs-sites.com/hubfs/Designer%20(7).png" alt="Ever Hear of MAHA? They Just Changed the Farm Bill" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;div style="color: #333333; line-height: 1.3; background-color: #ffffff;"&gt; 
 &lt;h6 style="color: #333333; line-height: 1.3; text-align: right;"&gt;Originally posted May 8, 2026&lt;/h6&gt; 
 &lt;h5 style="color: #333333; line-height: 1.3;"&gt;&amp;nbsp;&lt;/h5&gt; 
 &lt;h5 style="color: #333333; line-height: 1.3;"&gt;TCIA Has Been Tracking the Farm Bill Closely&lt;/h5&gt; 
 &lt;a href="https://treecareindustryassoc.sharepoint.com/sites/Advocacy/SitePages/Ever-Hear-of-MAHA--They-Just-Changed-The-Farm-Bill.aspx#tcia-has-been-tracking-the-farm-bill-closely"&gt;&lt;i style="line-height: 1; vertical-align: middle;"&gt;&lt;/i&gt;&lt;/a&gt; 
&lt;/div&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=44601887&amp;amp;k=14&amp;amp;r=https%3A%2F%2F44601887.hs-sites.com%2Finsights-from-the-canopy-and-capitol%2Fever-hear-of-maha-they-just-changed-the-farm-bill&amp;amp;bu=https%253A%252F%252F44601887.hs-sites.com%252Finsights-from-the-canopy-and-capitol&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <pubDate>Wed, 01 Jul 2026 11:43:48 GMT</pubDate>
      <author>advocacy@tcia.org (George Strout)</author>
      <guid>https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/ever-hear-of-maha-they-just-changed-the-farm-bill</guid>
      <dc:date>2026-07-01T11:43:48Z</dc:date>
    </item>
    <item>
      <title>Political Roots Quiz and TCIA Releases Member Advocacy Toolkit</title>
      <link>https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/political-roots-quiz-and-tcia-releases-member-advocacy-toolkit</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/political-roots-quiz-and-tcia-releases-member-advocacy-toolkit" title="" class="hs-featured-image-link"&gt; &lt;img src="https://44601887.hs-sites.com/hubfs/Designer%20(6).png" alt="Political Roots Quiz and TCIA Releases Member Advocacy Toolkit" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;div style="line-height: 20px;"&gt; 
 &lt;div style="color: #333333; background-color: #ffffff;"&gt; 
  &lt;div style="width: 1629px;"&gt; 
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    &lt;div style="width: 1629px; color: #333333; background-color: #ffffff;"&gt; 
     &lt;div style="width: 1236px;"&gt; 
      &lt;p style="color: #333333; line-height: 1.3; padding-left: 8px; text-align: right; font-size: 18px;"&gt;&lt;strong&gt;Originally Posted May 7, 2026&lt;/strong&gt;&lt;/p&gt; 
      &lt;p style="color: #333333; line-height: 1.3; padding-left: 8px;"&gt;&lt;span style="font-size: 24px;"&gt;&lt;strong&gt;How Deep Are Your Political Roots?&lt;/strong&gt;&lt;/span&gt;&lt;br&gt;&lt;strong&gt;Five minutes, nine possible results, zero judgement&lt;/strong&gt;&lt;/p&gt; 
      &lt;p style="color: #333333; line-height: 1.3; padding-left: 8px;"&gt;Ever wondered how you fit into today's political landscape?&lt;u&gt;&lt;a href="https://www.pewresearch.org/politics/quiz/political-typology/"&gt;&lt;strong&gt;Pew Research Center's Political Typology Quiz&lt;/strong&gt;&lt;/a&gt;&lt;/u&gt;asks a series of questions and matches you to one of nine political typology groups based on a nationally representative survey of more than 10,000 U.S. adults. Are you "Progressive Left"? "Faith and Flag Conservative"? Or somewhere in between? Fair warning: some questions might be tough to answer, and that's OK! Just pick the answer closest to your view, even if it isn't exactly right. No labels, no debates, just a fun Friday coffee break exercise in political self-awareness.&lt;/p&gt; 
      &lt;p style="color: #333333; line-height: 1.3; padding-left: 8px;"&gt;Pew Research Center is a nonpartisan, nonadvocacy 'fact tank' - they don't take policy positions, they just study public opinion. Think of this quiz as a mirror, not a megaphone.&lt;/p&gt; 
      &lt;div style="width: 1204px;"&gt; 
       &lt;div style="text-align: center;"&gt; 
        &lt;div style="width: 100%;"&gt;
          &amp;nbsp; 
        &lt;/div&gt; 
       &lt;/div&gt; 
      &lt;/div&gt; 
      &lt;p style="color: #333333; line-height: 1.3; padding-left: 8px;"&gt;&lt;span style="font-size: 24px;"&gt;&lt;strong&gt;New Tool, Big Impact!&lt;/strong&gt;&lt;/span&gt;&lt;br&gt;&lt;strong&gt;TCIA releases the Member Advocacy Toolkit&lt;/strong&gt;&lt;/p&gt; 
      &lt;p style="color: #333333; line-height: 1.3; padding-left: 8px;"&gt;We’re excited to officially roll out the new&lt;u&gt;&lt;a href="https://44601887.hs-sites.com/hubfs/TCIA_Member_Advocacy_Toolkit%2020260507.pdf"&gt;&lt;strong&gt;TCIA Member Advocacy Toolkit&lt;/strong&gt;&lt;/a&gt;&lt;/u&gt;—a go to resource designed to help our members confidently speak up for the tree care industry. The toolkit brings together clear talking points, issue background, and specific “asks” so members (and staff!) can support smart, effective advocacy with policymakers at every level.&lt;/p&gt; 
      &lt;p style="color: #333333; line-height: 1.3; padding-left: 8px;"&gt;Take a few minutes over the next couple of days to check it out - you’ll get a great snapshot of our top priorities and how this tool strengthens our collective advocacy efforts. Plus, it’s a solid reminder of the powerful role TCIA plays in shaping the future of tree care.&lt;/p&gt; 
      &lt;div style="width: 1204px;"&gt; 
       &lt;div style="text-align: center;"&gt; 
        &lt;div style="width: 100%;"&gt;
          &amp;nbsp; 
        &lt;/div&gt; 
       &lt;/div&gt; 
      &lt;/div&gt; 
     &lt;/div&gt; 
    &lt;/div&gt; 
   &lt;/div&gt; 
  &lt;/div&gt; 
 &lt;/div&gt; 
 &lt;div style="color: #333333; background-color: #ffffff;"&gt; 
  &lt;div style="width: calc(100% - 120px);"&gt; 
   &lt;div style="background-color: #ffffff;"&gt;  
    &lt;div style="width: 16px;"&gt;
      &amp;nbsp; 
    &lt;/div&gt; 
    &lt;div style="width: 16px;"&gt;
      &amp;nbsp; 
    &lt;/div&gt;  
   &lt;/div&gt; 
  &lt;/div&gt; 
 &lt;/div&gt; 
&lt;/div&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/political-roots-quiz-and-tcia-releases-member-advocacy-toolkit" title="" class="hs-featured-image-link"&gt; &lt;img src="https://44601887.hs-sites.com/hubfs/Designer%20(6).png" alt="Political Roots Quiz and TCIA Releases Member Advocacy Toolkit" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;div style="line-height: 20px;"&gt; 
 &lt;div style="color: #333333; background-color: #ffffff;"&gt; 
  &lt;div style="width: 1629px;"&gt; 
   &lt;div style="color: #333333;"&gt; 
    &lt;div style="width: 1629px; color: #333333; background-color: #ffffff;"&gt; 
     &lt;div style="width: 1236px;"&gt; 
      &lt;p style="color: #333333; line-height: 1.3; padding-left: 8px; text-align: right; font-size: 18px;"&gt;&lt;strong&gt;Originally Posted May 7, 2026&lt;/strong&gt;&lt;/p&gt; 
      &lt;p style="color: #333333; line-height: 1.3; padding-left: 8px;"&gt;&lt;span style="font-size: 24px;"&gt;&lt;strong&gt;How Deep Are Your Political Roots?&lt;/strong&gt;&lt;/span&gt;&lt;br&gt;&lt;strong&gt;Five minutes, nine possible results, zero judgement&lt;/strong&gt;&lt;/p&gt; 
      &lt;p style="color: #333333; line-height: 1.3; padding-left: 8px;"&gt;Ever wondered how you fit into today's political landscape?&lt;u&gt;&lt;a href="https://www.pewresearch.org/politics/quiz/political-typology/"&gt;&lt;strong&gt;Pew Research Center's Political Typology Quiz&lt;/strong&gt;&lt;/a&gt;&lt;/u&gt;asks a series of questions and matches you to one of nine political typology groups based on a nationally representative survey of more than 10,000 U.S. adults. Are you "Progressive Left"? "Faith and Flag Conservative"? Or somewhere in between? Fair warning: some questions might be tough to answer, and that's OK! Just pick the answer closest to your view, even if it isn't exactly right. No labels, no debates, just a fun Friday coffee break exercise in political self-awareness.&lt;/p&gt; 
      &lt;p style="color: #333333; line-height: 1.3; padding-left: 8px;"&gt;Pew Research Center is a nonpartisan, nonadvocacy 'fact tank' - they don't take policy positions, they just study public opinion. Think of this quiz as a mirror, not a megaphone.&lt;/p&gt; 
      &lt;div style="width: 1204px;"&gt; 
       &lt;div style="text-align: center;"&gt; 
        &lt;div style="width: 100%;"&gt;
          &amp;nbsp; 
        &lt;/div&gt; 
       &lt;/div&gt; 
      &lt;/div&gt; 
      &lt;p style="color: #333333; line-height: 1.3; padding-left: 8px;"&gt;&lt;span style="font-size: 24px;"&gt;&lt;strong&gt;New Tool, Big Impact!&lt;/strong&gt;&lt;/span&gt;&lt;br&gt;&lt;strong&gt;TCIA releases the Member Advocacy Toolkit&lt;/strong&gt;&lt;/p&gt; 
      &lt;p style="color: #333333; line-height: 1.3; padding-left: 8px;"&gt;We’re excited to officially roll out the new&lt;u&gt;&lt;a href="https://44601887.hs-sites.com/hubfs/TCIA_Member_Advocacy_Toolkit%2020260507.pdf"&gt;&lt;strong&gt;TCIA Member Advocacy Toolkit&lt;/strong&gt;&lt;/a&gt;&lt;/u&gt;—a go to resource designed to help our members confidently speak up for the tree care industry. The toolkit brings together clear talking points, issue background, and specific “asks” so members (and staff!) can support smart, effective advocacy with policymakers at every level.&lt;/p&gt; 
      &lt;p style="color: #333333; line-height: 1.3; padding-left: 8px;"&gt;Take a few minutes over the next couple of days to check it out - you’ll get a great snapshot of our top priorities and how this tool strengthens our collective advocacy efforts. Plus, it’s a solid reminder of the powerful role TCIA plays in shaping the future of tree care.&lt;/p&gt; 
      &lt;div style="width: 1204px;"&gt; 
       &lt;div style="text-align: center;"&gt; 
        &lt;div style="width: 100%;"&gt;
          &amp;nbsp; 
        &lt;/div&gt; 
       &lt;/div&gt; 
      &lt;/div&gt; 
     &lt;/div&gt; 
    &lt;/div&gt; 
   &lt;/div&gt; 
  &lt;/div&gt; 
 &lt;/div&gt; 
 &lt;div style="color: #333333; background-color: #ffffff;"&gt; 
  &lt;div style="width: calc(100% - 120px);"&gt; 
   &lt;div style="background-color: #ffffff;"&gt;  
    &lt;div style="width: 16px;"&gt;
      &amp;nbsp; 
    &lt;/div&gt; 
    &lt;div style="width: 16px;"&gt;
      &amp;nbsp; 
    &lt;/div&gt;  
   &lt;/div&gt; 
  &lt;/div&gt; 
 &lt;/div&gt; 
&lt;/div&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=44601887&amp;amp;k=14&amp;amp;r=https%3A%2F%2F44601887.hs-sites.com%2Finsights-from-the-canopy-and-capitol%2Fpolitical-roots-quiz-and-tcia-releases-member-advocacy-toolkit&amp;amp;bu=https%253A%252F%252F44601887.hs-sites.com%252Finsights-from-the-canopy-and-capitol&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <pubDate>Wed, 01 Jul 2026 11:32:39 GMT</pubDate>
      <author>advocacy@tcia.org (George Strout)</author>
      <guid>https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/political-roots-quiz-and-tcia-releases-member-advocacy-toolkit</guid>
      <dc:date>2026-07-01T11:32:39Z</dc:date>
    </item>
    <item>
      <title>Coffee, Politics, and Deep Breaths: A Very New England Morning</title>
      <link>https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/coffee-politics-and-deep-breaths-a-very-new-england-morning</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/coffee-politics-and-deep-breaths-a-very-new-england-morning" title="" class="hs-featured-image-link"&gt; &lt;img src="https://44601887.hs-sites.com/hubfs/m_k-photography-ZsjlxSAK6vE-unsplash.jpg" alt="Coffee, Politics, and Deep Breaths: A Very New England Morning" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p style="color: #333333; line-height: 1.3; padding-left: 8px; background-color: #ffffff; font-weight: bold; text-align: right;"&gt;Original Post Date: 4/30/2026&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/coffee-politics-and-deep-breaths-a-very-new-england-morning" title="" class="hs-featured-image-link"&gt; &lt;img src="https://44601887.hs-sites.com/hubfs/m_k-photography-ZsjlxSAK6vE-unsplash.jpg" alt="Coffee, Politics, and Deep Breaths: A Very New England Morning" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p style="color: #333333; line-height: 1.3; padding-left: 8px; background-color: #ffffff; font-weight: bold; text-align: right;"&gt;Original Post Date: 4/30/2026&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=44601887&amp;amp;k=14&amp;amp;r=https%3A%2F%2F44601887.hs-sites.com%2Finsights-from-the-canopy-and-capitol%2Fcoffee-politics-and-deep-breaths-a-very-new-england-morning&amp;amp;bu=https%253A%252F%252F44601887.hs-sites.com%252Finsights-from-the-canopy-and-capitol&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <pubDate>Wed, 01 Jul 2026 11:20:03 GMT</pubDate>
      <author>advocacy@tcia.org (George Strout)</author>
      <guid>https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/coffee-politics-and-deep-breaths-a-very-new-england-morning</guid>
      <dc:date>2026-07-01T11:20:03Z</dc:date>
    </item>
    <item>
      <title>Pre‑emption vs. Liability: A Pivotal Week for the Farm Bill</title>
      <link>https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/pre-emption-vs.-liability-a-pivotal-week-for-the-farm-bill</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/pre-emption-vs.-liability-a-pivotal-week-for-the-farm-bill" title="" class="hs-featured-image-link"&gt; &lt;img src="https://44601887.hs-sites.com/hubfs/Pesticide-Applicator-%20(1).png" alt="Pre‑emption vs. Liability: A Pivotal Week for the Farm Bill" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p style="text-align: right; font-weight: bold;"&gt;Originally Posted 4/28/26&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/pre-emption-vs.-liability-a-pivotal-week-for-the-farm-bill" title="" class="hs-featured-image-link"&gt; &lt;img src="https://44601887.hs-sites.com/hubfs/Pesticide-Applicator-%20(1).png" alt="Pre‑emption vs. Liability: A Pivotal Week for the Farm Bill" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p style="text-align: right; font-weight: bold;"&gt;Originally Posted 4/28/26&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=44601887&amp;amp;k=14&amp;amp;r=https%3A%2F%2F44601887.hs-sites.com%2Finsights-from-the-canopy-and-capitol%2Fpre-emption-vs.-liability-a-pivotal-week-for-the-farm-bill&amp;amp;bu=https%253A%252F%252F44601887.hs-sites.com%252Finsights-from-the-canopy-and-capitol&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <pubDate>Wed, 01 Jul 2026 10:51:40 GMT</pubDate>
      <author>advocacy@tcia.org (George Strout)</author>
      <guid>https://44601887.hs-sites.com/insights-from-the-canopy-and-capitol/pre-emption-vs.-liability-a-pivotal-week-for-the-farm-bill</guid>
      <dc:date>2026-07-01T10:51:40Z</dc:date>
    </item>
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